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We present a corporate web solution, secure and results-oriented, developed on WordPress (Elementor / Divi / WP Bakery as preferred). This proposal is designed for companies that require high-performance digital presence, technical compliance, and SEO optimization from the launch.

Executive Summary

We deliver a turnkey corporate website: custom design, content architecture optimized for conversion, superior performance (Core Web Vitals), and a technical and content SEO strategy that maximizes organic visibility.
Ideal for companies that need: institutional trust, lead generation, and marketing automation.

Deliverables (standard version — customizable)

  • Homepage (hero, value proposition, primary and secondary CTAs).
  • Sections: Services / Products / Case Studies / Team / Blog / Contact.
  • Main contact form + Second form optimized for quotations.
  • Calendar and booking integration (Calendly or custom solution).
  • Multimedia galleries (photos and videos), sliders, and filterable portfolio.
  • Blog with category structure and templates for SEO-optimized articles.
  • Responsive menu and accessible navigation (WCAG basics).
  • Admin panel with editor guides (brief training included).

All pages include: menus, multimedia gallery, blog with categories, contact form, and secondary quotation form (already included in scope).

Technical Stack & Recommended Plugins

We build on WordPress with the chosen builder (Elementor / Divi / WP Bakery). Professional plugins are installed and configured for security, speed, and marketing:

  • Speed optimization: caching (Redis/Plugin), minification, CDN, and lazy-loading.
  • Technical and on-page SEO: Yoast/RankMath, Schema/structured data, sitemap.xml.
  • Security: Basic WAF, WP hardening, automated backups, and SSL.
  • Forms & Email Marketing: WPForms / Gravity Forms + Mailchimp / ActiveCampaign / SMTP integration.
  • Social & Open Graph: meta tags, Twitter cards, and ready social media links.
  • Monitoring & Analytics: Google Analytics 4 + Search Console + optional tag manager.

All plugins are configured with best practices to minimize performance impact and ensure Core Web Vitals compatibility.

Technical SEO and Content — Key Elements (appealing to search engines)

We design the information architecture and content focusing on commercial keywords (search intent), on-page optimization, speed, and mobile experience. This includes:

  • Keyword mapping and custom SEO titles (title tags) per page.
  • Persuasive meta descriptions and long-tail keywords to improve organic CTR.
  • Clean URLs, proper heading structure (H1-Hn), and semantic content.
  • Implementation of Schema.org (LocalBusiness, Organization, Service) for rich results.
  • Image optimization (srcset, WebP) and lazy loading to improve LCP.
  • Speed, Core Web Vitals, and pre/post launch audit (Lighthouse, PageSpeed, GTmetrix).
  • Initial 6-month content plan (recommended editorial calendar).

Expected outcome: measurable improvements in organic visibility and qualified traffic, reduced bounce rate, and increased form conversions.

Work Process and Deliverables (high level)

  1. Discovery: review of objectives, target audience, and existing content.
  2. Architecture & Wireframes: sitemap and UX wireframes for approval.
  3. Visual Design: mockup of homepage + inner pages (2 revision rounds).
  4. Development: WordPress layout, plugin integration, and testing.
  5. Technical SEO & QA: audit, optimizations, and pre-launch fixes.
  6. Launch & Handover: migration to final host, checklist, and training session.

Note: each phase includes deliverables and quality control checkpoints; timelines per phase are defined based on final scope.

Guarantees and Technical Standards

  • W3C compliance (HTML/CSS validation) and basic accessibility best practices.
  • Mobile-first compatibility and testing across multiple browsers and devices.
  • Basic security setup: automated backups and hardening recommendations.
  • Performance and SEO report after launch with follow-up recommendations.

Portfolio and References

Representative works and previous projects (online examples): Bibliaudio.com, Praeyc.org, MuebleriaSelectos.com, Cumbre1470am.com, ImprentaPR.net, HealthyFood.tips, HomeOfficeInteriors.net, OndasRadio.net.

This proposal serves as an initial scope and can be adapted to specific corporate requirements (internal system integrations, authentication, multi-language, or eCommerce). If desired, I can prepare a version with detailed timeline and budget according to priorities and resources.